It can be time consuming searching for the perfect image to share on social media only to find out the image isn’t sized correctly for the social network you’re posting to. This a bigger problem if you’re planning on sharing video when considering time, effort, and cost of producing video content for social media.

Here at Denim Social, we have created this guide to help you navigate the world of images and videos when publishing through the Denim Social Platform. We will continue to update this as functionality is added to the platform.

Image and Video Requirements By Network:

If you're looking for a full guide on social media imagery beyond Denim Social, such as cover photo and profile image guidance, check out the Up-to-Date Social Media Sizing & Resource Guide for 2022 article on our website.

Facebook

  • Images

    • Maximum image count: no limit

    • Maximum file size: 10MB

    • Recommended Dimensions: 1200 X 630

    • Maximum Dimensions: 6012 X 6012

    • Aspect Ratio: No aspect ratio requirement

    • Formats: JPEG

  • Videos

    • Maximum video count: 1

    • File Size: Max 100MB

    • Recommended Dimensions: 1920 X 1080

    • Maximum Dimensions: 1920 X 1920

    • Aspect Ratio: Between 9:16 and 16:9

    • Minimum/Maximum Duration: 1 sec / 240 mins

    • Formats: MP4, MOV

Instagram

  • Images

    • Maximum image count: 1

    • Maximum file size: 8MB

    • Recommended Dimensions:

      • 1080 X 1080 (square)

      • 1080 X 1350 (4:5)

    • Dimensions:

      • 6012 X 6012 Maximum
        320 Minimum

    • Aspect Ratio: Between 4:5 and 1.91:1

    • Formats: JPEG

  • Videos

    • Maximum video count: 1

    • File Size: Max 100MB

    • Recommended Dimensions:

      • 1080 X 1080 (square)

      • 1080 X 1350 (4:5)

    • Maximum Dimensions: 1920 X 1920

    • Aspect Ratio: Between 4:5 and 16:9

    • Minimum/Maximum Duration: 3 secs / 60 secs

    • Formats: MP4, MOV

LinkedIn Personal

  • Images

    • Maximum image count: 9

    • Maximum file size: 8MB

    • Recommended Dimensions: 1200 X 630

    • Max Dimensions: 6012 X 6012

    • Aspect Ratio: No Aspect Ratio Req

    • Formats: JPEG

  • Videos

    • Maximum video count: 1

    • File Size: Max 100MB

    • Recommended Dimensions: 1920 X 1080

    • Maximum Dimensions: 1920 X 1920

    • Aspect Ratio: Between 9:16 and 16:9

    • Minimum/Maximum Duration: 3 secs / 10 mins

    • Formats: MP4, MOV

LinkedIn Company

  • Images

    • Maximum image count: 9

    • Maximum file size: 8MB

    • Recommended Dimensions: 1200 X 630

    • Max Dimensions: 6012 X 6012

    • Aspect Ratio: No Aspect Ratio Req

    • Formats: JPEG

  • Videos

    • Maximum video count: 1

    • File Size: Max 100MB

    • Recommended Dimensions: 1920 X 1080

    • Maximum Dimensions: 1920 X 1920

    • Aspect Ratio: Between 9:16 and 16:9

    • Minimum/Maximum Duration: 3 secs / 10 mins

    • Formats: MP4, MOV

Twitter

  • Images

    • Maximum image count: 4

    • Maximum file size: 5MB

    • Recommended Dimensions: 1200 X 675px

    • Max Dimensions: 6012 X 6012px

    • Aspect Ratio: No Aspect Ratio Req

    • Formats: JPEG

  • Videos

    • Maximum video count: 1

    • File Size: Max 100MB

    • Recommended Dimensions: 1920 X 1080

    • Maximum Dimensions: 1920 X 1920

    • Aspect Ratio: Between 9:16 and 16:9

    • Minimum/Maximum Duration: .5 secs / 140 secs

    • Formats: MP4, MOV

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