Guides

Insightful and strategic social media and industry specific content

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17 articles in this collection
Written by Taylor Gaffney, Jordan Wyner, and Kelley Rouse

Hashtags

How to use Hashtags to add value to your posts
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Written by Jordan Wyner
Updated over a week ago

A Social Seller's Introduction to Social Selling

Social selling leaders manage to create 45% more sales opportunities than their peers. Let's talk about how you can optimize your approach!
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Written by Taylor Gaffney
Updated over a week ago

3 Mortgage Lenders Crushing it in Social Media

Empowered loan officers, simplified & compliant content, engaged audiences
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Written by Taylor Gaffney
Updated over a week ago

Creating a healthy and informed social media content strategy

Best Practices for an Engaging Social Media Feed - types of content to post, how to mix it up, and consistency.
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Written by Kelley Rouse
Updated over a week ago

Stronger Customer Relationships on Instagram

What to know about Instagram Advertising
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Written by Taylor Gaffney
Updated over a week ago

Building a Following with your Facebook Business Page

Let's talk about how to build your Facebook Business Page following by inviting friends, tagging partners, and using hashtags
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Written by Taylor Gaffney
Updated over a week ago

COVID-19 and Bank Social Media

A look into shifting strategies during the pandemic
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Written by Taylor Gaffney
Updated over a week ago

Compliance Checkup

Tools for building a compliant social media strategy
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Written by Taylor Gaffney
Updated over a week ago

2022 Content Calendar Ideas

Need some fun ideas to plug into your content calendar? Here's a quick list of days that you can schedule in advance!
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Written by Taylor Gaffney
Updated over a week ago

6 Financial Marketers Using Social to Create value

What is everyone else doing in social media? Get insights from financial marketers that are crushing it today!
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Written by Taylor Gaffney
Updated over a week ago

How to structure a bank marketing department

Understand the types of roles that will help your bank promote its brand across multiple platforms and optimize your social strategy
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Written by Taylor Gaffney
Updated over a week ago

5 Compliance Questions for Mortgage Marketers

Think you're ready to start social selling? Ask yourself these 5 questions!
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Written by Taylor Gaffney
Updated over a week ago

5 Compliance Questions for Financial Services

Is your team ready to start social selling? Ask yourself these 5 questions!
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Written by Taylor Gaffney
Updated over a week ago

Social Selling Playbook for Financial Advisors

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Written by Taylor Gaffney
Updated over a week ago

Social Selling Playbook for Banks

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Written by Taylor Gaffney
Updated over a week ago

Social Selling Playbook for Financial Marketers

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Written by Taylor Gaffney
Updated over a week ago

Social Media in Banking

American Bankers Association research study on activity, opportunity, and outlook for banks using social media
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Written by Taylor Gaffney
Updated over a week ago